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AWS marketplace: Rename 'Audiences' to 'AWS account groups' in governance docs

Service: marketplace · 2026-10-22 · Documentation low

File: marketplace/latest/buyerguide/view-governance-hierarchy.md

Summary

Terminology update replacing 'Audiences' with 'AWS account groups' throughout the Private Marketplace governance hierarchy documentation, including headings, navigation instructions, and explanatory text.

Security assessment

The diff is a pure terminology rename (Audiences -> AWS account groups) with no change to security controls, permissions, or guidance. It does not address any vulnerability or document a security feature.

Evidence

+## AWS account groups

Diff

diff --git a/marketplace/latest/buyerguide/view-governance-hierarchy.md b/marketplace/latest/buyerguide/view-governance-hierarchy.md
index 1399aad..882d2cc 100644
--- a//marketplace/latest/buyerguide/view-governance-hierarchy.md
+++ b//marketplace/latest/buyerguide/view-governance-hierarchy.md
@@ -7 +7 @@
-AudiencesOrganizational unit (OU) detailsAccount details
+AWS account groupsOrganizational unit (OU) detailsAccount details
@@ -11 +11 @@ AudiencesOrganizational unit (OU) detailsAccount details
-Private Marketplace uses the hierarchy that you configured in Organizations to provide hierarchical governance. An experience associated with an audience governs all audiences at a lower level unless the lower level audience is directly associated with another experience. When you make updates to the hierarchy in Organizations, the changes are automatically synchronized and the governance is updated in Private Marketplace. To visualize the governance, refer to following sections:
+Private Marketplace uses the hierarchy that you configured in Organizations to provide hierarchical governance. An experience associated with an AWS account group governs all AWS account groups at a lower level unless the lower level AWS account group is directly associated with another experience. When you make updates to the hierarchy in Organizations, the changes are automatically synchronized and the governance is updated in Private Marketplace. To visualize the governance, refer to following sections:
@@ -13 +13 @@ Private Marketplace uses the hierarchy that you configured in Organizations to p
-  * For a hierarchical view of all audiences in your organization, see Audiences.
+  * For a hierarchical view of all AWS account groups in your organization, see AWS account groups.
@@ -24 +24 @@ Private Marketplace uses the hierarchy that you configured in Organizations to p
-  * Audiences
+  * AWS account groups
@@ -33 +33 @@ Private Marketplace uses the hierarchy that you configured in Organizations to p
-## Audiences
+## AWS account groups
@@ -35 +35 @@ Private Marketplace uses the hierarchy that you configured in Organizations to p
-The **Audiences** page displays all the audiences in your organization with their governing experiences and association relationship. To view this page:
+The **AWS account groups** page displays all the AWS account groups in your organization with their governing experiences and association relationship. To view this page:
@@ -39 +39 @@ The **Audiences** page displays all the audiences in your organization with thei
-  2. In the navigation pane, choose **Audiences** under **Private Marketplace**.
+  2. In the navigation pane, choose **AWS account groups** under **Private Marketplace**.
@@ -52 +52 @@ The **Audiences** page displays all the audiences in your organization with thei
-The **Governing experience** column shows the experience governing the audience. The **Relationship** column shows whether the audience is directly associated with the experience (**Associated**) or if it inherits the experience from a higher level (**Inherited**).
+The **Governing experience** column shows the experience governing the AWS account group. The **Relationship** column shows whether the AWS account group is directly associated with the experience (**Associated**) or if it inherits the experience from a higher level (**Inherited**).
@@ -54 +54 @@ The **Governing experience** column shows the experience governing the audience.
-An audience is governed by the first **Live** experience on its path to root. For more information, see [Governance hierarchy](./private-marketplace-concepts.html#governance-hierarchy). If you have nested OUs with accounts at different levels, it may not be straight-forward to deduce the governing experience for an audience. To visualize this, you can use the details pages for OUs and accounts.
+An AWS account group is governed by the first **Live** experience on its path to root. For more information, see [Governance hierarchy](./private-marketplace-concepts.html#governance-hierarchy). If you have nested OUs with accounts at different levels, it may not be straight-forward to deduce the governing experience for an AWS account group. To visualize this, you can use the details pages for OUs and accounts.
@@ -62 +62 @@ An audience is governed by the first **Live** experience on its path to root. Fo
-  2. In the navigation pane, choose **Audiences** under **Private Marketplace**.
+  2. In the navigation pane, choose **AWS account groups** under **Private Marketplace**.
@@ -83 +83 @@ An audience is governed by the first **Live** experience on its path to root. Fo
-  2. In the navigation pane, choose **Audiences** under **Private Marketplace**.
+  2. In the navigation pane, choose **AWS account groups** under **Private Marketplace**.